When the air gets thin, the territory of the experts begins!
And this is where we come in.

What do you do when a brand is already positioned in the premium segment and a new range is supposed to significantly top this in terms of price and quality? The solution: VERZICHT! In the style of professional products, we have thrown out everything that looks like design and restricted ourselves purely to function. Professionals don’t pay for design – here everything is in the product! (…storytelling at its best!)